METHODS OF REDUCING THE IMPACT OF RISKS ON THE FINANCIAL SECURITY OF THE ENTERPRISE

METHODS OF REDUCING THE IMPACT OF RISKS ON THE FINANCIAL SECURITY OF THE ENTERPRISE

Krupska M. D., Master's student, specialty "Finance, Banking, Insurance and Stock Market",

Lavrynenko L.M., Candidate of Economic Sciences, Associate Professor,

Tkachuk P.M., Master's student, specialty "Management"

Higher Educational Institution "University "Ukraine"

Abstract. The article examines key methods for reducing the impact of risks on a company’s financial security. Internal and external risks affecting financial stability are analyzed, and practical approaches to their management are proposed. Special attention is paid to preventive measures, insurance, asset diversification, and financial flow control. The developed recommendations aim to enhance the resilience of enterprises in an unstable economic environment.

Keywords: financial security, risks, risk management, diversification, insurance, enterprise stability